Establish the approved reference
Build the brand kit with identity, voice, visual rules, claims and reusable asset references. Validate the draft before publishing its brand version.
Topolo for Creative agencies
Keep approved identity, voice and assets together in Topolo Brand. Use Design for creative work and Compose for the words that go with it, so the brief has a consistent foundation from the first draft to review.

The work behind the workflow
An agency needs more than a folder of assets: which palette is approved, what the client sounds like, which claims are allowed, and what changed since the last round. When that guidance is scattered, people interpret the brand differently. A versioned brand kit gives the team a specific reference to work from, with a deliberate publication step when the guidance changes.
How it works
Keep brand guidance, creative production and review as clear stages, with a focused app for each.
Build the brand kit with identity, voice, visual rules, claims and reusable asset references. Validate the draft before publishing its brand version.
Use Design for brand-governed creative outputs and Compose for supporting documents. Keep the client’s approved assets and language close to the work.
Use the relevant review and publication controls to check the output. A saved draft is a working copy; publishing is a separate decision.
The suite
Start with the app that solves the immediate problem. Bring in the others when the work needs them, with access governed by each app and workspace.
Approved identity, assets, voice and claims in a published brand kit.
OpenBrand-led creative projects, variants and reviewed exports.
OpenBusiness documents, saved versions and an assigned review.
OpenFiles, folders, search and sharing for the material behind the work.
OpenArticles, editorial review and a durable published home.
OpenOffers, campaign codes, placements and recorded redemptions.
OpenUseful questions for choosing the right starting point.
Identity, voice, visual presentation, claims, communications guidance and reusable asset references. The kit holds versions, so a published snapshot can remain a stable reference while a new draft is prepared.
No. Saving a draft and publishing a version are separate steps. Published brand versions are immutable; a new approved publication selects a new current version.
Brand connections let eligible consumers resolve a published brand version. Check the chosen consumer’s supported fields and access before using the connection for client delivery.
Check the product, review the details or talk through your next workflow.
See the Brand workspace and its current availability.
OpenSee the available capabilities and how they work.
OpenFind another starting point for your business or role.
OpenReview current plan terms and the apps your workflow needs.
OpenTalk through the process and requirements you want to evaluate.
OpenExplore Brand, or show us how your agency manages client identity and creative review today.